Moooi was founded in 2001 by two designers, Marcel Wanders and Casper Vissers.
Its name derives from the Dutch word "Mooi" that defines the concept of "beauty" in a broad sense. They added a third "o" to the word in order to distinguish between the two words and add further value to the brand's unique concept.
The Moooi collection starts with the projects of the two founders, and then other international exponents of today's contemporary design sector became involved.
All Moooi products have the same exclusive, anti-conventional style that brings about the creation of truly unique pieces, because they have a playful but very bold personality.
The production is vast, starting with more common pieces (chairs, armchairs, sofas, cabinets) and then including lights and all kinds of accessories that cover most of the domestic environment.
To complete the original beauty of Moooi products is mainly the union between elements of antique furniture and contemporary furniture, two styles that have always coexisted in total harmony in most of the brand's creations.
For Moooi, design is not purely aesthetic or functional, but a question of love: passion must necessarily exude from the projects, in addition to the personality of their creators, which emerges clearly in every product.
Today Moooi is an internationally recognised brand that has expanded its production horizons at a very rapid pace. During these last few months, several different showrooms have opened in the world's most important cities, including our own store, Moooi Milano.